Salt Lake City, UT – Bluehouse Ski Company, a small boutique manufacturer of factory-direct skis, will this month move a significant portion of their production and distribution to a 5,000 square-foot facility in Salt Lake City. Bluehouse’s factory-direct business model has seen major success since the company’s launch in 2007, and, as a result, requires a more accessible factory than that available by producing skis overseas under contract.nLaunched in 2007 by then 26-year-old Nebeker, 27-year-old Adam Hepworth and 26-year-old Jared Richards in the middle of the country’s recession, Bluehouse’s online factory-direct method allowed skiers looking for bargain prices to bypass retailers. The response from Internet shoppers and ski enthusiasts influenced the quick growth of Bluehouse.
With the development of the Salt Lake factory, certain Bluehouse ski models will now be manufactured in Utah. Other models will continue to be produced overseas. The USA factory will house a new heated ski press system with the capacity to produce 10,000 pairs of skis per year. This domestic factory will also allow Bluehouse to research and develop products at a faster pace and experiment with progressive methods and materials in ski production. In both USA and overseas facilities, Bluehouse will continue to use 100% bamboo cores, a renewable resource, in every ski.
“It’s not always feasible for ski companies to bring their production to North America, but we’ve worked hard to bring our factory closer to home,” said Dan Nebeker, co-founder of Bluehouse. “We want to support the local and U.S. economy as much as possible, and a Utah factory was an important decision for us if we wanted to stay true to our vision. Utah is the perfect state to operate Bluehouse from. The snow is the best in the country, the terrain is rugged for ski testing and we’re so close to a major airport.”