Registration Open for Helly Hansen’s 2011 Big Mountain Battle at Squaw

Squaw Valley, CA – Registration is open for the Squaw Valley stop of Helly Hansen’s three-year-old Big Mountain Battle Powered By Flaik series. It will challenge teams of two to ski and snowboard a big-mountain course designed by the local ski patrol.nTeams are tracked in real time by Flaik GPS devices as they hit virtual checkpoints strategically placed across the mountain. First-place finishers will win $2,000 worth of Helly gear, prizes from sponsors Thule, Powder and Dakine, and free entry to the final Battle in the Bowls in Aspen/Snowmass, Colo., on March 27. Second and third-place finishers will also be awarded an array of prizes from sponsors.

“The Big Mountain Battle series continues to be a huge success. It appeals to a really broad group of riders — from weekend warriors to father and son teams,” said Marshall Rutman, Helly Hansen’s North American marketing manager. “The event gives participants a chance to explore their local mountain and track their performance online after the event. It really makes for a fun day on the mountain and we’re anticipating a record turnout this year.”

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Cost for the event is $85 per team and includes two Helly Hansen baselayers, valued at $45 each as well as a year-long subscription to Powder magazine. For more information and to register online, visit www.bigmountainbattle.com.

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