Durango, CO – Although the San Juan Ski Company, Colorado’s largest snowcat operation, has been for sale since late last winter and its future was uncertain, owners Bob and Carrie Rule recently announced that they will continue to run the operation this winter.
This season marks the 16th year that Bob Rule, owner, lead guide and operation manager, has held the helm at the San Juan Ski Company. Based at Durango Mountain Resort, the San Juan Ski Company has nearly 36,000 acres of permitted terrain, an area larger than that of all Colorado ski resorts combined.
According to Rule, the business is still for sale.
“We have not found the right party to pass it on to. Carrie and I will still be here everyday to help clients get the most out of their catskiing experience,” he said.
Carrie Rule says that although the couple has received more than 100 inquiries, the business has not yet sold. Without a buyer, she indicated that their plan was first to sell the equipment and retain the U.S. Forest Service operating permit, which would have closed the operation for at least three years. They’ve since had a change of heart and decided to run San Juan Ski Company this winter while they continue their search for a buyer or possible partnership.
“We will still continue to provide the same great customer service, whether it is on the reservation side or the guiding side. And, as always, we will strive to push our terrain and our clients as far as possible and still maintain a fun and safe product,” Bob Rule added.
Whereas many Colorado snowcat skiing operations run two or more snowcats a day, Rule said they have decided to only run one trip a day this season.
“Less clients equals more powder,” explained Rule. “With our vast amount of terrain and only nine other guests skiing with you for the day, you can rest assured of hitting fresh tracks. We guarantee it or your money back.”
Since the San Juan Ski Company is known for its challenging terrain – from steep or tight tree lines to big mountain skiing off 12,000-foot peaks – Rule also added that 2012-2013 trips are geared for advanced to expert skiers only. Since groups will not be split based on their skiing/riding abilities, intermediate skiers are encouraged rent the entire snowcat.
Rates this season are $350 plus tax, for single seats. Private snowcats cost $3,500 for up to 12 passengers, plus tax. Prices include powder skis or snowboards, avalanche safety gear (beacon and shovel pack), sack lunch and a one-ride chairlift ticket at Durango Mountain Resort.