East Troy, WI – On Friday and Saturday, Dec. 19 and 20, Alpine Valley n East Troy will roll back its prices for lift tickets by 50 percent in celebration of the ski area’s 50th anniversary.
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Festivities will also include Euro bungee jumping, raffles, face painting and specials on cocktails and beer in the Valley View Lounge. Both evenings, between 5:30 and 6:00 p.m. when slopes are closed, revelers will be treated to a fireworks display on the top of the slopes.
“We are proud of Alpine Valley’s 50-year history and all the improvements we have made through the years,” stated General Manager Bruce Firestone. He added that the rolled-back prices are the ski area’s way of celebrating and hopefully introducing Alpine Valley’s slopes to many new skiers and snowboarders in the area.