Salt Lake City, UT – Ski Utah has launched a new free App for the iPhone aimed at making “The Greatest Snow on Earth” even more accessible. In today’s fast-paced technological world, Ski Utah recognizes the importance of delivering information directly to the fingertips of both local and destination consumers.nThe App highlights strengths of Utah as a ski and snowboard destination with high-resolution trail maps, detailed snow and weather reports, live resort web-cams, and up-to-date photos and video. New to the App, a Powder Alarm Clock enables users to specify their wake-up time based off new snow accumulation at their favorite Utah resorts. The App is also complete with a Yeti Ski Day Tracker helping snowriders to tally days, and share with friends via Facebook and Twitter.

Additionally, the App provides users with resort information, seven- day weather forecast, vacation deals, trip planning tools, photos and video, and event listings.

“Upgrades to the new App make Utah’s resorts even more accessible to consumers, and integrate social media enabling them to share their enthusiasm within their networks,” said Ski Utah President Nathan Rafferty. “I check the App each morning before I even roll out of bed.”

The introduction of the new App has received rave reviews with one user noting, “This App has everything a Utah winter addict could want.”

The Ski Utah Snow Report App is available free for download at www.itunes.com. An application for Android will be release soon as well.