Newry, ME – For the 12th year in a row, Maine’s Sunday River Resort is inviting 250 pre-registered skiers and snowboarders to hit the slopes in full Santa attire to celebrate Santa Sunday on Dec, 4. This annual event raises money for the Bethel Rotary Club’s Annual Holiday Toy Drive.

Registration began at noon Monday on Sunday River’s website and the 250 available spaces filled within eight minutes.

“This is a hugely popular event,” Dana Bullen, Resort President for Sunday River, says. “It’s visually stunning to watch all those Santas skiing and snowboarding down the mountain and it puts everyone in the holiday spirit.”

Santa Sunday participants will check in between 7:30 – 10:30 a.m. in the South Ridge Base Lodge and then participate in the 11 a.m. photo shoot. Participants will receive one free lift ticket to use for the rest of the day, in addition to another free lift ticket to use anytime through Friday, Dec. 16.

Santa Sunday participants must arrive to the event wearing all of the following items: one red Santa hat including a white pompom, one red Santa jacket, one pair of red Santa pants, a Santa beard, and a $10 (or more) cash donation for the Bethel Rotary Club’s Annual Holiday Toy Drive.

Guests not participating are invited to watch this annual running of the Santas from the South Ridge base area.