Denver, CO – Sims Snowboards has announced the launch of the Tom Sims Legacy Fund in partnership with SOS Outreach, a national nonprofit that works to build character and self-esteem among at-risk youth through outdoor adventure sports, to provide snowboarding scholarships to underprivileged kids. Sims passed away in September at the age of 61 in … Continue reading Sims Snowboards Establishes Legacy Fund to Honor Founder Tom Sims
St. Moritz, Switzerland – Swiss World Cup ski racer Lara Gut was named the 2013 Lange Icon during a presentation held last night in St. Moritz. During the 1980s, the boot maker used “Lange Girl” posters of Playboy models and other women posing in the brand’s ski boots to capture the attention of boys and … Continue reading Lara Gut is the New Lange Girl
Seattle, WA – Since 1962, K2 has been building skis to meet the diverse needs of all-mountain skiers. Building from the ground up and applying the brand’s legacy and dedication from over five decades of skiing experience, K2 is unveiling a brand new ski boot collection for winter 2013-14. The new eight-model ski boot collection, … Continue reading K2 Enters the Ski Boot Biz
Peterborough, NH – Philadelphia-based Versa Capital Management, LLC announced on Monday that the private equity firm has acquired Eastern Mountain Sports (EMS), a 69-store outdoor retailer in 12 eastern states and a burgeoning online presence, effective immediately. Mark Walsh, a Versa Principal and Chairman of Bob’s Stores, a northeastern apparel retailer and part of the … Continue reading Eastern Mountain Sports Sold to Private Equity Firm
Park City, UT – With sales up 300% over the previous year, things are moving at a breakneck pace at the RAMP Sports factory in Park Cityas the company hustles to to fill orders for its hand-crafted skis and snowboards before the snow flies. To meet the demand, RAMP has had to bring on part … Continue reading RAMP Sports Sales Ramp Up 300%
McLean, VA – SnowSports Industries America (SIA) and Leisure Trends Group this week released sales numbers for August through September 2012 collected from the point of sale systems of more than 1,200 snow sports retailers across the U.S. Results show that pre-season snow sports sales increased 2% in units and 1% in dollars sold to … Continue reading Ski Retailers See Pre-Season Sales Driven by Pent-Up Demand
Scottsboro, AL – Alabama may not seem like the most logical place to shop for ski gear, but Unclaimed Baggage Center in Scottsboro, a unique retail tourism destination in its own right, will host its 31st annual Winter and Ski Event this Saturday with shoppers camping out in the parking lot to make sure they … Continue reading One Man’s Lost Ski Gear Is Another Man’s Treasure
