Silverton, CO – Venture has made a name for itself handcrafting snowboards and split boards in the San Juan Mountains of southwestern Colorado. But now the company has a new offering: their first ski. Explains company founder and design engineer Klemens Branner, “They’re like regular snowboards, but half as wide, and you put one on … Continue reading Venture Snowboards Starts Making Skis→
Chamonix, France – World Cup ski racer Christof Innerhofer has been attached to Rossignol since his early days and has decided to extend his association with the ski maker until 2014. With three medals at the Garmisch-Partenkirchen World Championships in 2011, the Italian has truly reached the summit. Through the extension, the ski racer from … Continue reading Innerhofer Extends Relationship with Rossignol→
Salt Lake City, UT – Backcountry ski and outdoor gear maker Black Diamond, Inc. last week reported preliminary results for the fourth quarter and full year ended December 31, 2011, and based on preliminary unaudited information, the company expects 2011 to set a sales record for the brand. According to preliminary information, fourth quarter 2011 … Continue reading Black Diamond Expects 2011 Sales to Set Record→
Salt Lake City, UT – Salomon USA and its parent company, Amer Sports Winter and Outdoor Americas (ASWO), have announced the opening of Salomon’s first Flagship store in the United States. The Salomon store will be located in Salt Lake City’s new downtown City Creek Shopping Center, a $4 billion project now nearing completion. The store … Continue reading Salomon to Open Flagship Brand Store in Utah→
McLean, VA – SnowSports Industries America (SIA) and The Leisure Trends Group on Thursday released the most recent numbers for December 2011, collected from the point of sale systems of more than 1,200 snow sports retailers across the U.S. According to the report, December’s lack of snow had significant impacts on the snow sports market … Continue reading Low Snow Slows Ski and Snowboard Sales→
Salt Lake City, UT – Outdoor Retailer (OR) Winter Market returns to Salt Lake City this week, bringing with it more than 1,000 brands and 21,000 attendees from around the globe to the world’s largest outdoor industry trade show. Show participants will congregate Thursday through Sunday to participate in a Salt Palace Convention Center full … Continue reading Outdoor Industry Converges Upon Salt Lake City for Winter Market Trade Event→
Antwerp, Belgium – Established in 1919 and headquartered in Belgium, Lazer designs, manufactures and markets bicycle, leisure, and action sports helmets in more than 60 countries. Starting next winter, they’ll be adding helmets for the ski and snowboard market to their product line. Launching to retailers this month at both the SnowSports Industries America (SIA) … Continue reading Lazer Helmets Gets Into Skiing→