McLean, VA – The 2010-11 ski and snowboard season is underway and U.S. equipment and equipment accessories sales increased through October while apparel and apparel accessories sales lagged, according to data released this week by the snow sports equipment industry trade group SnowSports Industries America (SIA).nThe SIA Retail Audit, conducted by the Leisure Trends Group, … Continue reading Ski and Snowboard Equipment Sales Take Off in the Pre-Season→
North Vancouver (BC), Canada – Genuine Guide Gear, better known to backcountry skiers as G3, recently launched this year’s Skigraphiks contest that invites participants to design a unique graphic to enter in the competition. The winning entry will be printed on G3 skis, and the designer gets a free pair to show off their design.nThis … Continue reading G3’s Customer Designing Ski Graphics→
Whistler (BC), Canada – “Out of the Shadows,” which won Best Big Mountain Movie of 2010 at The International FreeSki Film Festival, is now available for a “pay what you want” rate at Dendrite Studios’ brand new web store. The ski film is available as an HD or iPod/SD online download. Limited edition DVDs, as … Continue reading Ski Film Producer Offering ‘Pay What You Want’ Pricing→
Wilmington, MA – SWIX Sport, best known for its ski wax and Nordic ski gear, has announced the launch of the company’s new collection of Alpine gloves and mitts for the 2011-12 season.n“Given our growing presence in the Alpine segment of our business, this is one of the most exciting launches in our company’s history” … Continue reading Swix Branching Out Into Alpine Ski Gloves→
London, UK – Research by British travel insurance specialist, EssentialTravel.co.uk has revealed that almost 40 percent of its ski and snowboard customers will not be wearing a helmet this season, even though 75 percent of them admit to suffering an accident on the slopes in the past that was serious enough to require medical assistance.nIn … Continue reading Poll: Nearly 40 Percent of Britons Ski Sans Helmet→
Lakewood, CO – Christy Sports, one of the largest ski and snowboard retailers in the Rocky Mountain region, has hired Liz Avery to serve as the company’s vice president of finance. Avery will be responsible for the overall direction of the company’s finance, accounting and treasury functions.nAvery brings more than 20 years of experience in … Continue reading Christy Sports Names New Vice President of Finance→
Boulder, CO – Coinciding with the beginning of ski season, Kevin Hill has announced the launch of SnowGrafix, LLC, offering custom graphics for skis and snowboards. Customers can choose from a wide array of designs created for SnowGrafix by various artists, or create their own one-of-a-kind design using the SnowGrafix Online Design Studio.n”I created SnowGrafix … Continue reading New Business Offers Custom Graphics for Skis and Snowboards→
