Category Archives: Equipment

Iconic 80s Filmmaker Greg Stump Returns to Making Ski Movies

Aspen, CO – Greg Stump’s 1988 film Blizzard of Aahhh’s launched the career of skiing bad boy Glen Plake and revolutionized the idea of what U.S. big mountain skiers could accomplish. It was so monumental, in fact, that Skiing Magazine in 1999 named Stump one of the 25 most influential skiers of all time. It’s … Continue reading Iconic 80s Filmmaker Greg Stump Returns to Making Ski Movies

Ski and Snowboard Industry Trade Show Sells Out Exhibit Space

Denver, CO – SnowSports Industries America (SIA) announced on Thursday it has sold out the exhibit booth space for the upcoming 2011 SIA Snow Show, which will run Jan. 27-30 at the Colorado Convention Center in Denver. The annual Snow Show is expected to draw over 18,000 attendees including suppliers, retailers, reps, athletes and professionals … Continue reading Ski and Snowboard Industry Trade Show Sells Out Exhibit Space

Ski and Snowboard Equipment Reps Honored

McLean, VA – SnowSports Industries America (SIA) this week the winners of the 2010 SIA U.S. SnowSports Regional Rep of the Year Award. Now in its fifth year, this award recognizes sales reps in the ski and snowboard industry who have successfully cultivated and furthered relationships with the retailer to increase sales of snow sports … Continue reading Ski and Snowboard Equipment Reps Honored

Dalbello Divorces Elan

Baar, Switzerland – Marker Völkl International and Dalbello this week confirmed that Marker Völkl will begin worldwide distribution of Dalbello ski boots on Jan. 1, 2011, ending a similar relationship with Slovenian ski maker Elan.nThe partnership will at first focus on joint distribution in several major markets, but both companies hope to eventually leverage synergies … Continue reading Dalbello Divorces Elan

Helmet Usage Steadily Increasing Amongst Most Age Groups at Canadian Ski Resorts

Collingwood (ON), Canada – Ski industry campaigns to encourage safety on the hill and the use of helmets have been successful in seeing an increase in usage across Canada, particularly by youth, according to research recently released by the Canadian Ski Council (CSC). Industry officials say that their efforts to promote the Alpine Responsibility Code … Continue reading Helmet Usage Steadily Increasing Amongst Most Age Groups at Canadian Ski Resorts

Salomon USA Returns to Vermont for SuperFit Nordic Skiing Event in Burlington

Burlington, VT – Salomon USA and Burlington’s SkiRack are hosting a custom gear-fitting event from 10:00 a.m. to 6:00 p.m. next Saturday to kick off the 2010-11 Nordic ski season in Vermont.nThe Salomon SuperFit Event will allow local Nordic skiers the chance to meet one-on-one with professional boot fitters and factory representatives, including Kevin Johnson, … Continue reading Salomon USA Returns to Vermont for SuperFit Nordic Skiing Event in Burlington

Petrick Takes the Lead at Ski and Snowboard Maker Rossignol

Park City, UT – Tim Petrick, currently Group Rossignol’s Senior Vice President of Global Sales and Marketing, has been promoted to the position of President of North American operations based in Park City, Utah. Petrick is taking over for François Goulet who has resigned to pursue new interests. Goulet will continue running Group Rossignol’s North … Continue reading Petrick Takes the Lead at Ski and Snowboard Maker Rossignol