Lakewood, CO – According to preliminary findings of the 2009/10 National Ski Areas Association (NSAA) National Demographic Study, 57 percent of skiers and snowboarders at U.S. ski areas now wear helmets.nHelmet usage among those interviewed nationwide increased nine percent over the 2008-09 season, when 48 percent of those interviewed were wearing helmets. In comparison, only … Continue reading New Study Shows Ski and Snowboard Helmet Use on the Rise→
Waterbury, VT – Rome Snowboards Co., in cooperation with the U.S. Consumer Product Safety Commission and Health Canada, on Wednesday announced a voluntary recall of approximately 3,100 snowboard bindings sold in the U.S. and Canada in 2009. Officials are urging consumers to stop using the recalled bindings immediately due to a fall hazard.nAccording to company … Continue reading Rome Snowboard Bindings Recalled→
Salt Lake City, UT – Backcountry ski and climbing gear specialist Black Diamond Equipment, Ltd., has signed an agreement to be purchased by Clarus Corporation for $90 million.nClarus was formerly a provider of e-commerce business solutions until the sale of substantially all its operating assets in December 2002, and has since been engaged in pursuing … Continue reading Ski Gear Maker Black Diamond Equipment Sold→
Lebanon, NH – After years racing on Rossignol, Squaw Valley, Calif.’s Julia Mancuso will chase the World Cup points and the podium this coming season using Völkl skis and Marker bindings. The 26-year-old’s sponsor switch was announced by the company this week.nMancuso has a history of peaking in big ski racing events, and she proved … Continue reading Mancuso Moves to Völkl→
Jackson, WY – Jackson Hole-based Teton Gravity Research (TGR) provided funds to the national environmental organization, Protect Our Winters (POW) to offset 200 tons of CO2 accumulated during the production of this year’s ski and snowboard film, “Re:Session.” The company claims to be the first action sports production company to offset its total carbon emissions … Continue reading TGR Offsets Carbon Emissions Produced While Filming Ski Movie→
McLean, VA – The final results are in for the 2009-10 ski and snowboard season and the retail equipment and apparel market finished up 4% over last season in totals sales according to data released Wednesday by the trade association SnowSports Industries America (SIA). Snow sport retailers sold $2.94 billion this season compared to $2.82 … Continue reading Ski and Snowboard Retail Market Up 4% This Winter Over Prior Season→
Burlington, VT – Burton Snowboards today announced the departure of CEO Laurent Potdevin, who plans to pursue other opportunities after working at the Vermont-based snowboard company for 15 years.nBurton officials identified neither a reason for Potdevin’s departure nor his potential successor as CEO, although they did state that Potdevin will stay connected to Burton as … Continue reading CEO of Burton Snowboards Resigns→
