Seattle, WA – K2 Skis has announced a new three-year contract with world-renowned skier Pep Fujas. Well-known for his smooth style and effortless on-snow creativity, Fujas will lend his vision to direct K2’s new athlete-inspired freestyle skis. “We are ecstatic to have Pep continuing with the program. He is a gifted athlete who epitomizes what K2 is … Continue reading Pep Fujas Inks New Deal with K2
McLean, VA – SnowSports Industries America (SIA), the ski and snowboard industry’s member-owned trade association, and The NPD Group – Sports and Leisure Trends have released sales numbers for August through October 2014 that project that the snow sports retail market reached $699 million in equipment, apparel and accessories sales through the period. Total market projections are based on data … Continue reading Ski Industry Starts Season with $699 Million in Retail Sales
Breckenridge, CO – Heavy snows are falling in Margaritaville, as Breckenridge-based boutique ski crafter SkiLogik has announced the newest addition to its Rock N Roll Collection, Jimmy Buffett Margaritaville skis. Each pair features inlaid wood veneer artwork of any beach bum’s dream, a chair under the palms with a fresh margarita. “This was a fun theme … Continue reading Ski to Margaritaville
Park City, UT – RAMP Sports has announced a one-of-a-kind licensing deal with Major League Baseball Properties to create skis and snowboards featuring officially licensed team logos of all 30 MLB teams. This is the first time Major League Baseball has licensed its team and league marks for use on skis and snowboards. Baseball fans will now be … Continue reading RAMP Skis and Snowboards Let Baseball Fans Show Their Love
Taylors Falls, MN – Wild Mountain ski area is holding its 38th annual Demo Days event this weekend, and thanks to the early winter the mountain will be in full operation with all trails and slopes open. Wild Mountain hosts one of the first demo opportunities in the country to try out the latest ski and … Continue reading Minnesota’s Wild Mountain Holds Demo Days This Weekend
