That's funny about the SV ad, and I totally get it. The gray is reason the wife and I didn't stay in either Leavenworth, WA or NW Montana. Just horrible inversions. I actually got more claustrophobic than depressed when it's like that. While in WA, we drove to Boise for a long weekend just to get some sun.
Thankfully, where I live now (Near McCall) is just far enough south to not get the weeks on end of gray. Typically, 45* N is about the latitude you want to stay south of for more sun. In fact, I actually live right on that line, there is a sign for it at the bottom of my neighborhood along the highway.